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A workshop for start-ups, small- and mid-size companies.
Presented by: Frank Watts, Business Development Coach
Wednesday, August 19, 2009; 9:00am to 12:00pm
Topics to be covered include:
- Consultative Sales Process
- How to Sell Your Product as a Solution
- Finding and Activating New Prospects
- Hiring Sales Staff (Who to Hire, Who Not to Hire, and How to Manage)
- Tactics and Templates for:
- Initial Customer Meetings
- Demonstrating Your Products
- Prospecting Phone Calls
- Managing Sales Activities
- Direct Sales or Channel Sales?
- Q&A Session and Handouts
Location: UCF Incubator-Seminole County/Winter Springs
Suite 2001, 1511 E. SR 434, Winter Springs, FL 32708
Cost: No Charge to Incubator Clients; $30 Non-Incubator Clients
To reserve a space, please call Rafael Caamano at 407-278-4880
or email rcaamano@mail.ucf.edu
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Frank Watts is a member of the UCF Venture Lab and has assisted several of
our incubator companies with strategies and tactics on Sales and Marketing.
As an independent consultant, he has been providing sales and productivity
services to High Tech companies since 1985. His past clients include Apple,
HP, KLA, Arthur Andersen, Printronix, Oracle, Sun Microsystems, Lexis Nexis,
and many other hardware, software and services companies of all sizes. He has
served as General Manager, VP Sales, and/or EVP Sales for Wang Laboratories
(Office Automation), SHL Systemhouse (now part of EDS), MAI Basic Four (vertical
market software & hardware), Logic Works (data modeling tools now part of CA), and TopSpeed Corporation (programming tools and web development). As a contributing editor for VARBusiness, Frank’s column, “Sales Tools”,
ran for six years providing common sense answers to sales and marketing issues. |
